Digital Watermarking as an IP Enforcement Tool: Analyzing Legal Gaps in Recognition and Evidentiary Standards

ABSTRACT
This paper deals with Digital watermarking, including its types such as visible and invisible watermarking. It also highlights its importance. This led to the evolution of Reversible watermarking, AI watermarking and 3D mesh watermarking, etc. The Copyright Acts sections 65A and 65B are mainly discussed in this paper in relation to watermarking. The paper also examines the landmark case Neela Films Pvt. Ltd. Vs Taarak Mehta Ka Ooltah Chashmah.com and the judgment given by the Delhi High Court in this case. It additionally deals with the current problem which is being faced in the realms of watermark such as lack of knowledge about trademark, lack of police training and unrealistic three hours take down rule and also gives the solution which have the capacity to solve such issues such as provide education to the people, establish district-level cyber forensic-cum-training laboratories and set timelines based on severity of act and platform size.